{"title":"Hello Alice","description":"\u003cp data-start=\"370\" data-end=\"706\"\u003eHello Alice by Sarah Watts is a vibrant, storybook-inspired fabric collection for Ruby Star Society, giving a modern twist to the classic Alice in Wonderland theme. The designs feature teacups, stacks of books, chatty flowers, and hares racing the clock. Hidden surprises and iconic symbols bring depth and charm to every print.\u003c\/p\u003e\r\n\u003cp data-start=\"708\" data-end=\"1092\"\u003eThe collection uses a bold, updated color palette that works beautifully in quilts, crafts, and home decor. A standout panel includes playing cards and hearts, paired with a free pattern and kit to show off the design. Whether you're a fan of Sarah’s illustration style or love whimsical fabrics with a modern edge, Hello Alice is a creative, high-impact choice for your next project.\u003c\/p\u003e","products":[{"product_id":"hello-alice-violets-in-berry-sarah-watts-ruby-star-rs2126-13","title":"Hello Alice | Violets in Berry | Sarah Watts | Ruby Star | RS2126 13","description":"\u003cp data-start=\"607\" data-end=\"901\"\u003eViolets in Berry from the Hello Alice collection by Sarah Watts is a vibrant, whimsical floral print featuring expressive violet blossoms scattered across a deep berry background. Part of the Ruby Star Society line, this fabric blends storybook charm with a fresh, modern color palette.\u003c\/p\u003e\n\u003cp data-start=\"903\" data-end=\"1172\"\u003ePerfect for quilts, apparel, or home décor projects, this print captures the dreamy, imaginative spirit of \u003cem data-start=\"1010\" data-end=\"1023\"\u003eHello Alice\u003c\/em\u003e, a collection inspired by the magic and curiosity of Alice in Wonderland. The lively florals add a pop of color and playfulness to any fabric stash.\u003c\/p\u003e\n\u003cp data-start=\"469\" data-end=\"802\"\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAdditional Information:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eProduct Type:\u003cspan class=\"Apple-tab-span\"\u003e Yardage\u003c\/span\u003e\u003cbr\u003eFabric Collection:\u003cspan class=\"Apple-tab-span\"\u003e Hello Alice\u003c\/span\u003e\u003cspan class=\"s1\"\u003e\u003cbr\u003e\u003c\/span\u003eFabric Designer:\u003cspan class=\"Apple-tab-span\"\u003e Sarah Watts\u003c\/span\u003e\u003cspan class=\"s1\"\u003e\u003cbr\u003e\u003c\/span\u003eFabric Manufacturer:\u003cspan class=\"Apple-tab-span\"\u003e Ruby Star\u003ca href=\"https:\/\/www.sewameliasgarden.com\/shop\/Fabric\/Manufacture\/Ruby-Star-Society.htm\"\u003e\u003cbr\u003e\u003c\/a\u003e\u003c\/span\u003e\u003cspan class=\"s1\"\u003eManufacturer SKU: 48428 19\u003cbr\u003e\u003c\/span\u003eFabric Type:\u003cspan class=\"Apple-tab-span\"\u003e \u003c\/span\u003e100% Cotton\u003cbr\u003eFabric Width:\u003cspan class=\"Apple-tab-span\"\u003e 44\/45\"\u003c\/span\u003e\u003c\/p\u003e","brand":"Amelia's Garden","offers":[{"title":"Yard","offer_id":43861565898826,"sku":"RS2126 13","price":13.0,"currency_code":"USD","in_stock":false},{"title":"Fat Quarter","offer_id":43860892876874,"sku":"FQ-RS2126 13","price":3.75,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0689\/5366\/9706\/files\/hello_alice_violets_berry_sarah_watts_ruby_star.jpg?v=1789461006"},{"product_id":"hello-alice-rushing-rabbit-in-vintage-pink-sarah-watts-ruby-star-rs2125-11","title":"Hello Alice | Rushing Rabbit in Vintage Pink | Sarah Watts | Ruby Star | RS2125 11","description":"\u003cp data-start=\"371\" data-end=\"696\"\u003eRushing Rabbit in Vintage Pink is a standout print from the Hello Alice collection by Sarah Watts, featuring whimsical hares in motion across a soft vintage pink background. Inspired by the hurried White Rabbit from Alice in Wonderland, this design captures energy and imagination with a modern, illustrative twist.\u003c\/p\u003e\n\u003cp data-start=\"698\" data-end=\"949\"\u003ePart of the Ruby Star Society collection, the print balances movement and charm, making it perfect for quilts, children’s projects, and playful home décor. The muted pink base adds a warm, nostalgic feel while keeping the look fresh and versatile.\u003c\/p\u003e\n\u003cp data-start=\"973\" data-end=\"1264\"\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAdditional Information:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eProduct Type:\u003cspan class=\"Apple-tab-span\"\u003e Yardage\u003c\/span\u003e\u003cbr\u003eFabric Collection:\u003cspan class=\"Apple-tab-span\"\u003e Hello Alice\u003c\/span\u003e\u003cspan class=\"s1\"\u003e\u003cbr\u003e\u003c\/span\u003eFabric Designer:\u003cspan class=\"Apple-tab-span\"\u003e Sarah Watts\u003c\/span\u003e\u003cspan class=\"s1\"\u003e\u003cbr\u003e\u003c\/span\u003eFabric Manufacturer:\u003cspan class=\"Apple-tab-span\"\u003e Ruby Star\u003ca href=\"https:\/\/www.sewameliasgarden.com\/shop\/Fabric\/Manufacture\/Ruby-Star-Society.htm\"\u003e\u003cbr\u003e\u003c\/a\u003e\u003c\/span\u003e\u003cspan class=\"s1\"\u003eManufacturer SKU: RRS2125 11\u003cbr\u003e\u003c\/span\u003eFabric Type:\u003cspan class=\"Apple-tab-span\"\u003e \u003c\/span\u003e100% Cotton\u003cbr\u003eFabric Width:\u003cspan class=\"Apple-tab-span\"\u003e 44\/45\"\u003c\/span\u003e\u003c\/p\u003e","brand":"Amelia's Garden","offers":[{"title":"Yard","offer_id":43861622227018,"sku":"RS2122 11","price":12.99,"currency_code":"USD","in_stock":true},{"title":"Fat Quarter","offer_id":43860892778570,"sku":"FQ-RS2122 11","price":3.75,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0689\/5366\/9706\/files\/hello_alice_rushing_rabbit_vintage_pink_sarah_watts_ruby_star.jpg?v=1790610903"},{"product_id":"hello-alice-mushroom-land-in-shell-sarah-watts-ruby-star-rs2124-11","title":"Hello Alice | Mushroom Land in Shell | Sarah Watts | Ruby Star | RS2124 11","description":"\u003cp data-start=\"531\" data-end=\"851\"\u003eMushroom Land in Shell from Hello Alice by Sarah Watts is a charming mushroom-themed quilting cotton featuring hand-drawn fungi, foliage, and storybook details. Set on a soft cream background, this fabric captures a dreamy forest feel with a touch of Wonderland whimsy — a hallmark of Sarah’s illustration style.\u003c\/p\u003e\n\u003cp data-start=\"853\" data-end=\"1246\"\u003ePart of the Ruby Star Society collection, Mushroom Land in Shell is perfect for quilting, bag making, apparel, and décor projects. The neutral shell tone makes it versatile, while the detailed mushroom illustrations make it pop. Whether you're building a forest-themed quilt or looking for a unique low-volume print, this design adds organic charm and narrative flair to your fabric stash.\u003c\/p\u003e\n\u003cp data-start=\"973\" data-end=\"1264\"\u003e\u003cstrong\u003eAdditional Information:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eProduct Type:\u003cspan class=\"Apple-tab-span\"\u003e Yardage\u003c\/span\u003e\u003cbr\u003eFabric Collection:\u003cspan class=\"Apple-tab-span\"\u003e \u003ca href=\"https:\/\/www.sewameliasgarden.com\/shop\/Fabric\/Collection\/Hello-Alice.htm\"\u003eHello Alice\u003c\/a\u003e\u003c\/span\u003e\u003cspan class=\"s1\"\u003e\u003cbr\u003e\u003c\/span\u003eFabric Designer:\u003cspan class=\"Apple-tab-span\"\u003e \u003ca href=\"https:\/\/www.sewameliasgarden.com\/shop\/Fabric\/Designer\/Sarah-Watts.htm\"\u003eSarah Watts\u003c\/a\u003e\u003c\/span\u003e\u003cspan class=\"s1\"\u003e\u003cbr\u003e\u003c\/span\u003eFabric Manufacturer:\u003cspan class=\"Apple-tab-span\"\u003e \u003ca href=\"https:\/\/www.sewameliasgarden.com\/shop\/Fabric\/Manufacture\/Ruby-Star-Society.htm\"\u003eRuby Star\u003c\/a\u003e\u003ca href=\"https:\/\/www.sewameliasgarden.com\/shop\/Fabric\/Manufacture\/Ruby-Star-Society.htm\"\u003e\u003cbr\u003e\u003c\/a\u003e\u003c\/span\u003e\u003cspan class=\"s1\"\u003eManufacturer SKU: RS2124 11\u003cbr\u003e\u003c\/span\u003eFabric Type:\u003cspan class=\"Apple-tab-span\"\u003e \u003c\/span\u003e100% Cotton\u003cbr\u003eFabric Width:\u003cspan class=\"Apple-tab-span\"\u003e 44\/45\"\u003c\/span\u003e\u003c\/p\u003e","brand":"Amelia's Garden","offers":[{"title":"Yard","offer_id":43860892680266,"sku":"RS2124 11","price":13.0,"currency_code":"USD","in_stock":true},{"title":"Fat Quarter","offer_id":43861566357578,"sku":"229446","price":3.75,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0689\/5366\/9706\/files\/hello_alice_mushroom_land_shell_sarah_watts_ruby_star_rs2124_11.jpg?v=1791569823"}],"url":"https:\/\/sewameliasgarden.com\/collections\/hello-alice-2.oembed","provider":"Amelia's Garden","version":"1.0","type":"link"}